My first “Open Space” session of the day was one on Knowledge Management and blogs. It was a lively and interesting discussion, with two camps: the “personal voice” camp and the “enterprise blog” camp. In reality, I think both are valid approaches to blogs and leveraging them as knowledge bases. On the plus for the “enterprise blog” vein is the idea that content needs classification and coordination, the value in the blog is the timely dissemination of valuable information. This requires a more controlled and moderated methodology for content creation and publication. On the plus side for the “personal voice” approach is the obvious: content generated by the expert with a unique voice is valuable content.
In the end, I came away with some good insight that there are different applications for blogs and to state the obvious again–different blogging approaches are necessary for different audiences and applications. The highlight of the session for me were the insights from Sabrina I. Pacifici who really understands the needs of enterprise blogging as well as being a prolific blogger in her own right. Great session!